Q2 2024 Performance of Top Unicorn Games on iOS in the US

In the second quarter of 2024, the realm of Unicorn-themed games on iOS has seen varied performances across different titles. Here's a roundup of the top Unicorn Games and their trajectories in the US market, with insights from Sensor Tower.

My Little Pony: Harmony Quest has shown a stable trend in weekly downloads, floating around the 130K-180K range. Weekly active users started at 205K in the first week of April and saw a peak of 215K towards the end of that month. Revenue for the title had its ups and downs but experienced a notable rise in late May, reaching 95K in the third week and stabilizing at around 75K by the end of June.

TutoTOONS’s My Baby Unicorn experienced a significant drop in downloads from 126K in the first week of April to a mere 10K by the end of June. Active users mirrored this trend, declining from 467K to 217K over the same period. Revenue peaked at 229K in the first week of April but dipped to 68K by the end of June.

Another TutoTOONS creation, Kpopsies - My Unicorn Band, had a relatively low download count, with numbers ranging from 2K to 20K. Weekly active users remained fairly consistent, with a slight increase to 48K in early June before settling back to 43K. Revenue for the game peaked at 71K in the first week of May and ended the quarter at 27K.

Planet Unicorn - Unicorns Games for Toddler Kids by Planet Factory Interactive showed minimal activity in terms of downloads, maintaining a steady figure around 7K per week throughout the quarter. No data on weekly active users was available, and revenue was negligible with only a slight blip of 2K in the second week of April.

IDZ Digital Private Limited’s Baby Games for 2-5 Year Olds! had no downloads to report for most weeks, with occasional spikes of 1K to 3K. Active user data was not provided for this title. Revenue showed some volatility, with a significant jump to 104K in the last week of May, but then it fluctuated around the 30K-50K range for the rest of the quarter.

For more in-depth insights and detailed data on the performance of these and other mobile applications, Sensor Tower's full suite of analytics tools is available.